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More Americans Going Green

Nine out of 10 Americans now agree that the world must face important green issues and problems, and more than eight out of 10 believe it is important for companies to implement environmentally friendly practices, according to the 2007 ImagePower® Green Brands Survey, conducted by WPP's Landor Associates; Penn, Schoen & Berland Associates and Cohn & Wolfe. The survey also shows that consumers expect to double their spending on green products and services in the next year, to an estimated $500 billion annually.

For a fast-growing cross-section of Americans, buying a hybrid car or a green home taps into their desire to make a very visible and personal statement about protecting the environment. In combining their personal desire for a healthy living environment with the altruistic (taking action to slow global climate change and conserve vanishing resources), being green is doubly virtuous.

The factory built housing industry has in many ways been "green" for years. Unlike conventional stick-built homes, the factory built housing industry has always had a keen eye on maximizing the use of materials during the building process. The use of state-of-the-art equipment and material in the production of homes has been a long and ongoing theme throughout the industry. The pioneers of the business fully understood that much of the so-called "waste" could be utilized in many other areas as the home was being built. This fact has always played a role in the affordability of factory built homes.

The term "energy efficient" can be found in industry literature from as far back as the '60s, when the thought of conserving energy was a trend instead of something a consumer would actually do. The use of high-efficiency furnaces, air conditioners, water heaters and appliances has been commonplace for years in factory built homes. Floor plans that waste no space, low-maintenance homes, well-insulated and homeowner friendly homes, have all been cornerstones of the factory built housing industry for years.

As legislation continues to change and new benchmarks are established, the factory built housing industry will continue to be a key player in the design and implementation of the programs. If you would like more information on finding a "green" home for you and your family, contact Premier Homes at 800-875-8575 or email us at info@premiermfghomes.com.

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